Laraib
Content Writer
Top Skills
Research-based WritingKeyword Research & Google Ranking StrategiesSEO Content Writing
Search vetted Content Writers and shortlist in minutes
See their work and rates, message the ones worth talking to, and hire without a recruiter in the middle.
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What a Content Writer does
They write the long-form content that ranks in Google and turns search traffic into pipeline. Day to day that means:
Researching topics and target keywords, looking at what's already ranking and where the gaps are
Writing the article from outline to draft, with the structure and depth Google's actually rewarding now
Optimizing on-page elements: headers, internal links, metadata, schema where relevant
Briefing or coordinating with subject matter experts when the topic is technical and they need real input
Working with editors and SEO leads to revise pieces based on data after publishing
A strong SEO content writer thinks like a reader first and an algorithm second. They can write something that ranks AND something a reader actually wants to finish. Most companies hire an SEO content writer once they've decided that owned content is a channel they're serious about and they realize cranking out three thin posts a month isn't moving anything.
What to look for in a Content Writer
The tell is whether they bring you specific articles that ranked, with the keyword and position attached. A weak one shows you bylines without context. When you interview, look for:
Pieces they wrote that ranked top 10 for a competitive keyword. Bonus if they have the analytics to back it
Topic expertise or willingness to do real research. Surface-level content doesn't rank anymore
Comfort with the SEO basics: search intent, internal linking, header structure
Avoid anyone who treats SEO writing as a different craft from real writing.
Tools a strong one should know:
Ahrefs or SemrushGoogle Search ConsoleGoogle DocsSurfer SEO or ClearscopeWordPressChatGPT or Claude as a research aidGrammarly
What a Content Writer costs
One flat $1,999 placement fee when you hire, whatever the rate. No percentage of salary.
Get StartedHow hiring works
Search.
Describe the role like you'd say it out loud. Get matched in under a minute.
Scout OS vs the alternatives
| Hiring locally | Job boards | Traditional recruiter | Scout OS | |
|---|---|---|---|---|
| Cost | $90k–$130k/yr salary | Free to post, costly in time | 15–30% of salary, $15k–$30k on a $100k hire | $99/mo + $1,999 flat |
| Time to shortlist | Weeks | Days of sorting | 1–4 weeks | Under a minute |
| Who vets | You | Nobody | The recruiter | Done. ~1 in 300 makes it on |
| Who picks | You | You | The agency | You |
| If it fails | You eat it | Start over | Sometimes a replacement | Next placement free |
| Lock-in | Full salary | None | Retainer or contract | Cancel anytime |
A recruiter's fee scales with the salary, so the better the hire, the more it costs you. On Scout OS it's flat. $1,999 is $1,999 whether the person earns $40,000 or $120,000.
Common questions
Because you see the actual person, their work, and their rate before you talk to anyone — no blind trust in a recruiter's shortlist.
Every profile goes through skills verification and reference checks before it’s searchable. Roughly 1 in 300 applicants makes it onto the platform.
LATAM, Africa, South Asia, and Europe are all searchable and filterable right on the platform.
Your next placement is free — no separate agency fee, no starting the search over from zero.
Everything you need to onboard and pay your hire compliantly is included once you place them.
$100/mo for full access to profiles and messaging, plus a flat $1,999 placement fee when you hire — no percentage of salary.
Search and get matched in under a minute. Most teams shortlist and interview within a week.